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How To Measure SEO ROI The Easy Way11 min read

How To Measure SEO ROI The Easy Way11 min read

SEO can be a great part of your digital marketing strategy. It can help your business grow by increasing your visibility in search engine results. However, it can also be expensive if you don’t have the right controls in place. As with any form of marketing,...
SEO vs PPC: Which is Better In 2023?14 min read

SEO vs PPC: Which is Better In 2023?14 min read

The pressure for businesses to succeed has never been greater than now. Recent times have seen the world gripped by the COVID Pandemic. This was followed up in short fashion by the daily documented war in Ukraine, which in itself has had a destabilizing effect on many...
Is My SEO Agency Really Helping?17 min read

Is My SEO Agency Really Helping?17 min read

SEO is bloody frustrating. We get that!  Well, it is if you don’t really know if your agency is doing their best work for you. The truth is, there are many so-called SEO agencies out there that just don’t give a damn about their clients.  They give you all the spiel...
What Is On-Page Technical SEO & Why Does It Matter?8 min read

What Is On-Page Technical SEO & Why Does It Matter?8 min read

There is no getting away from it, on-page technical SEO plays a huge role in the success of a website’s ranking positions. After all, it is widely believed that search engines such as Google look at over 200 different elements to decide on where to rank an individual...
Why Pay For Performance SEO Nearly Always Sucks!15 min read

Why Pay For Performance SEO Nearly Always Sucks!15 min read

Lots of SEO companies promise results. We get that. However, it might be worth remembering the old saying ‘‘if it’s too good to be true..etc’, then it probably is. We know it’s important to rank highly for your main keyphrases. That’s how SEO works. However, the next...
The Impact of Page Speed On SEO5 min read

The Impact of Page Speed On SEO5 min read

In today’s online world, user experience is a hugely significant element. Get this wrong and your marketing efforts will fall flat. One key area of user experience is that of page loading speed. Slow to load web pages lead to higher bounce rates, a decreased...